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MEMORY PROJECT

(2013)

 

Teens find out more about veterans via SnapChat

Working with Historica Canada, we created a campaign timed for Remembrance Day (Nov 11th) where we targeted teens on SnapChat with a message from WWII and Korean war veterans.

Like the SnapChat messages, veterans stories are disappearing and will soon be gone forever. We wanted to raise awareness of Historica Canada’s efforts to preserve these stories and extend them to a new generation.